Use shade to increase use of sports facilities
One of the great advantages of sports is they bring people together. Let’s face it—it’s just plain fun to catch up with friends, whether watching kids in Little League or finishing a great game of pickleball or tennis and wanting to unwind and talk.
In other words, the social experience is its own part of the game. If your park regularly hosts sports (for adults or youth), one of the best ways to drive engagement is to play up the enjoyable aspects of the experience.